There has been much discussion around the question of whether or not our preferences in taste are indicative of our personality traits. Although previous studies have been based on personality quizzes and there seems to be no direct, scientific correlation between what flavours we’re drawn to and who we are as people, it’s still fun to speculate.
We spoke to expert on taste and behavioural psychology, Dr. Kathrin Ohla, who confirmed that some of our taste preferences can come down to past experiences and our environment - which can shape who we are as people - and that some preferences we are simply born with. “We may arrive into the world with a liking for sweet things or an aversion for more bitter tastes,” she says, “but it doesn’t mean we can’t unlearn them.”
It isn’t unusual for us to be drawn to certain flavours that we associate with positive memories from our childhood and for them to influence our taste preferences now as adults. “Think of the cherry pie that your grandma used to bake for you. The smell alone may even trigger a pleasant memory of past visits.”
Arguably the most known for his research on the possible connection between taste and personality, Dr. Alan Hirsch has conducted studies with personality quizzes and a sample of 19,400 people through the Smell and Taste Research and Treatment Foundation. Hirsch has found correlations between people’s behaviour and food choices, such as a link between perfectionism and the urge to snack on tortilla chips.
We thought it would be fun to apply this to some of the most popular vape juice flavours out there.